How to approach customers perfectly? This is a recurring question we receive at Pcontrol.
After receiving thousands of segmented leads , many salespeople have difficulty approaching and making first contact.
Getting straight to the point, we have separated 3 actions that you must take to create a perfect approach.
You can adapt the content of this article to any segment, it’s simple, easy and will make everything more fluid when you have potential customers in your contacts.
With this, you will know exactly how to approach this, especially over the phone.
Approaching customers by telephone is extremely efficient when executed well, for example, linked to emails, marketing actions and advertisements.
All of this, when well structured, brings quick results with a very good average ticket depending on your product and, above all, with a very low customer acquisition cost.
01 – Study your client
The more you know about the person and the company you are going to approach, the better your direct results will be, whether by email or by phone.
The more niche it is, the ig database and more practical your studies and research will be.
For example, if you sell to law or accounting firms, you will identify possible pain points and needs in these areas, and it will be much easier for you to use this.
If you know of a specific need of a particular client that you will approach by phone or email, everything becomes much easier, you will have something to talk about with them.
So study your client and know what you will talk to them about.
02 – What problem do you solve?
If you have a solution, you have to have a reasons for the appearance of rust in water for that solution.
Most salespeople are not clear about the problem they are solving, and they end up selling solutions for something the customer doesn’t need.
The first few seconds of an approach are what will define the success of a conversation with your potential client.
If you get straight to the point about what he needs right away, you will have a successful conversation and a good chance of making a sale.
03 – Be objective and direct
Don’t waste your time with your usa lists and get straight to the point.
For a perfect customer approach you need to know who your customer is, do prior research on them, be clear about the problem you will solve for them and be objective.
Get straight to the point of why you are calling or emailing him, because there is no point in trying to tell a very long story in the first approach because that definitely does not work.
So be direct and objective. Focus is what will bring you results in sales.
If you need help writing a truly perfect approach for your business with an email that really converts in your prospecting clients, click here and get in touch with our team.
We can certainly help you. ⠀ ⠀ ⠀