If you’re struggling to fill your monthly content calendar, you’re not alone. singapore telegram data The quality vs quantity debate rages on, and research indicates that blog owners need to publish content at a high frequency in order to rank in the SERP (Search Engine Result Page). One survey from HubSpot noted that sites publishing more than 16 articles per month receive 3.5X more traffic than sites posting only 4 times per month. But wait, the statistics caution: quantity over quality alone won’t do it. High-quality blog posts drive traffic. Ron’s agency, Content Mender, utilizes a Topic Clusters strategy to drive high-quality, high-frequency content for clients. They do this by creating a few “pillar” content pieces and expanding .
Why Quality is so Important
Search queries are competitive, so simply increasing frequency why conduct competitor analysis in e-commerce will not improve search position alone. Ron Lieback is the Founder of Content Mender, a content marketing agency and he’s an expert in crafting & optimizing content for SEO. Ron is also the author of 365 to Vision: Modern Writer’s Guide (How to Produce More Quality Writing in Less Time). When it comes to SEO, Ron says: “Consistent and quality content is an absolute must.”Publishing repetitive content stuffed with backlinks (quantity over quality) is a big no-no for your SEO strategy and will only frustrate your readers. Low-quality posts decrease trust in your brand’s authority and rank poorly because no one will want to link to them.
Who are you writing for?
This is a nuanced question because you should always write for people. phone number list by mobile list Human audiences need to value your content but non-human audiences (ie: Google) need to value your content too. Let’s say you want to write an article reviewing the film Avengers: Endgame and your article is aimed at Marvel fans. If we look at the article title you’ll probably want to go with something as clickbaity as possible because you want to attract people to read your article. So something like: 21 Epic Reasons You Won’t Regret Sitting Through Marvel’s 3-Hour Bum Numbing Infinity Saga Finale Here’s why this article title would work for human audiences and motivate them to click and read .