Researching and analyzing your competitors’ keywords is one of the best How to find ways to optimize your SEO . Finding a competitor’s keywords allows you to greece telegram data improve your SEO strategy and gain a competitive advantage . In this article, we’ll learn how to identify the keywords your competitors are using, evaluate their performance, and use this information effectively.
What does competitor keyword analysis consist of?
A competitor’s keywords are the phrases used by your competitor that they are ranking for , regardless of their position. Knowing their phrases will help you optimize your SEO strategy. Here are 4 ways to use the data collected:
- Steal keywords from your competitor and thus be referenced on the same expression.
- Find keywords that haven’t been used by your competitors yet.
- Discover general terms you might not have thought of that are used in your niche.
- Find out why your competitor’s website ranks higher than yours for general keywords.
If you’re hoping to find a tool that automatically generates a list of your competitors’ keywords in just a few clicks, you’ll be disappointed. It’s not that simple. While some tools are very useful, you’ll have to do some manual research to compile a comprehensive keyword list. But don’t let that discourage you. While there isn’t a tool that can search for all your competitors’ keywords in one click, there are a few strategies that can simplify the research process.
The first step in finding a relevant keyword that what is search space analysis? drives traffic to competing sites is to brainstorm . On a piece of paper or an Excel spreadsheet, write down all the keywords that come to mind to represent your brand, products, or services. To do this, always think about the user and the type of query they would likely type into the search bar. To help you with this, you also have the option of clicking on the suggestions provided by Google when you enter a specific term.
Once you’ve done this, you can move on to the next step and use the tools available on the Internet . Below, I’ll share my favorite tools for finding and analyzing keywords that make your competitors visible online.
Top 7 Tools to Find Your Competitors’ Keywords
Here are several different tools, each with their own advantages. For a complete analysis of your competitors’ SEO keywords, I recommend using them all. You’ll then be able to know exactly where you should focus your content marketing strategy !
1. Know the keywords of a site through the source code of its page
This is the “old-school” and most tedious brazil data method. In your internet browser, go to your competitor’s website and select the page you want to research. If you’re unsure of your SEO competition, simply type in the keyword you want to rank for. Then analyze each organic result on the first page of the SERP.
Once you’re on a competitor’s site, right-click on the page to view the page’s source code (keyboard shortcut: CTRL + U). A window displaying the page’s HTML source code will appear. Look for keywords in the code, including the title tag, meta description, meta keywords tag, and all image alt and title tags (for your information, most websites no longer use the keywords tag – it’s obsolete).